The Creative Coalition of Midtown presents Black Friday in Midtown, a holiday shopping event benefiting children in our community while supporting local businesses.


Creative Coalition of Midtown: Reno, NV

The Midtown area is ever increasing in new businesses from fashion to food, and serves as the perfect “blank canvas” to be filled with colorful opportunities for artists and business owners to form partnerships.

About Us

The Creative Coalition of Midtown (CCM) aims to foster ongoing support and nurture for these partnerships as well as provide education, quarterly events, and marketing materials to create a community of business owners and artists banding together for one mission: to help one another continue to build the arts movement and support small businesses in the Biggest Little City.

Continued and Sustained Growth

The city of Reno is continually growing and expanding in arts, events, and business with the support of passionate members of its community.

Community Driven Art

We aim to create an environment for the community to participate in fun events held consistently and quarterly at which they can support businesses and the arts, while bringing new business and a continually increasing customer base to the Midtown area, driving the economy in an art-centered way.


We will provide resources and maintain a support system to creative-minded business owners in a team setting. If one business thrives, we all thrive.

To create win-win partnerships between artists and businesses by providing opportunities for local artists to build connections with locations in Midtown to feature their work or provide them with unique venues to perform.


We would love to hear from you!

25 Saint Lawrence Ave

Reno, NV 89509

Amber Solorzano

Co-Founder / Marketing Director / CEO

Ron Rash

Co-Founder/Community Representative/Membership Director

Melanie Crane

Interim Secretary/Treasurer


Click on “+” to open & close drop down :-)

  • Aces Tattoo
  • Art N Soul
  • Bad Apple Vintage
  • Black Hole Body Piercing
  • Caliber Salon & Spa
  • Corner Craft
  • Culture
  • Dressed Like That!
  • Forerunner Books
  • Good Luck Macbeth Theatre Company
  • Green Rush
  • Happy Happy Joy Joy
  • The Isles
  • Junkee Clothing Exchange
  • Lasting Dose Tattoo & Art Collective
  • Lost City Farm
  • Mandala Massage Supply & Apothecary
  • The Melting Pot World Emporium
  • Metaphysical Learning Center
  • Midtown Community Yoga
  • Natural Selection
  • The Neon Dragonfly
  • Nevada Museum of Art
  • Never Ender Boutique and Art Gallery
  • Paul Mitchel the School Reno
  • Pretty Parlor
  • Recycled Furniture
  • Recycled Records
  • Rocca Jewlery & Appraisals
  • Sippees
  • Statewide Lighting Inc.
  • Sundance Books and Music
  • The Yoga Center
  • Blue Whale Coffee Company
  • Cafe Deluxe
  • Craft Wine and Beer
  • Creme Cafe
  • Dreamers Coffee House
  • MariChuy’s Mexican Kitchen
  • Midtown Wine Bar
  • Shea’s Tavern
  • Sup
  • Wedge Cheese Shop


  1. Barry O’Sullivan
  2. Red Wagon Network

Join Us!

If you are intersted in joining the CCM, please (click image to open) fill out the form and bring to NeverEnder (25 Saint Lawrence Ave) at your convenience!

Thank you